LET'S WORK TOGETHER
Supplying early-stage startups with the resources, methodologies, and insights needed to build satisfying, user-centric products and experiences.
PRODUCT & USER RESEARCH
With an empathetic and value-driven approach, I design solutions to satisfy stated and latent user needs. I also look at how products strategically sit within the competitive market landscape to uncover opportunities and weaknesses.
I'm happy to jump in at different stages of the product development lifecycle, touching everything from user research and wireframing to roadmaps and analytics.
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User Research
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User Interviews, Focus Groups, Personas, User Journey Mapping, Usability Testing, Surveying (In-Product & Campaigns), Automations
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Design Optimization & Requirements Gathering
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Product Development
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Feature Ideation, Definition, & Prioritization
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User Stories, Scoping & Descoping, Acceptance Criteria
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API Integration & Vendor Management
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Product Roadmapping/Strategic Planning/Sprint Planning
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Wireframing & Prototyping
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Low to High Fidelity Wireframes
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No-code/Low-code Prototype Development
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Data Analytics
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Queries, Analyses & Visualizations
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Dashboard Design
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Marketing & Positioning
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Competitive Analysis, Value Proposition Refinement, Go-to-Market Strategy, Strategic Messaging, Product Marketing Newsletters & Campaigns
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STARTUP ADVISING
With significant exposure to multiple startup ecosystems and a strong understanding of the nuances of new venture creation (from pitch decks to financing and due diligence), I like to connect and consult first-time founders.
If you are a first-time founder overwhelmed by the prospect of fundraising, I'd love to see how I can help.
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Venture Financing Fundamentals
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Tips and Tricks
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Pitch Decks
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Templates & Feedback
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Resources
SUPPORT FOR
FEMALE FOUNDERS
Did you know only 2-3% of all investor funding goes to startups founded by women?
Because of this, I'm eager to work with female founders.
If you are a female founder with a new product or venture, book time with me! I'd love to see how I can help. Whether it's assistance with product & user research or help preparing for a fundraise, I'm more than happy to provide support.
